I have a series of primarily podcast-style videos on my YouTube channel based around the College Soccer Experience. I post a video every three days for the series so I’ve developed a workflow to accomplish consistency and efficiency to stay on schedule. I’m still working to improve my workflow by making slight tweaks every time I produce another piece of content.
Writing before shooting the actual video helps me in a couple of ways:
- The process of writing helps me to organize my thoughts on the video topic
- Having the writing during the video helps me to glance at while making the video so that I don’t get stuck
- I use the writing for the video for the YouTube description and for a blog post if I want to also write on my blog (which I often do)
I keep all of the writing for my videos and blog posts on Google Drive so that I can easily access it from anywhere.
2. Shooting the Video
I use Streamlabs OBS to shoot my videos. Any broadcast software of your choosing will do the trick but I’ve personally found that Streamlabs OBS is a good choice and it’s FREE. Streamlabs OBS is popular in the gaming community for streamers and content creators.
Streamlabs OBS tip: Set your recording path to a folder that you keep your recordings in to stay organized. In the top right corner click the settings cog > Output > under Recording set the desired path
The thing that I like most about podcast style videos is that they can pretty much just be shot in one go rather than having to shoot a ton of videos that will require a lot of editing. I keep the videos all together in one shot, and if I make a mistake it’s really not a big deal. People will understand that this kind of video is meant to be uncut so small mistakes are not a big deal.
Once I’ve finished shooting the video, I move on to editing!
3. Editing the Video
I use Adobe Creative Cloud so I do all of my editing with Adobe Premiere Pro CC. I just think the Adobe suite of tools for creating all types of content is the best of the best and I would highly recommend it.
Tip for Students: Adobe offers a HUGE discount for students. My complete subscription only costs me $19.99 per month. Well worth the cost!
As I mentioned before, editing podcast style videos is incredibly quick and simple with having only one long video clip. Typically all I do for editing is clean up the beginning and end of the video clip, tweak the color of the video, and it’s ready for export. I also go ahead and use the “Export Frame” feature in Premiere Pro and output the .png to my project folder so that I can make a thumbnail for the video.
When exporting in Premiere Pro:
- Use H.264 format and the preset for YouTube 1080p HD (for YouTube videos obviously)
- Change the Output Name to the path that you want the video exported to. This will help you stay organized and saves you the time of having to sift through your files looking for the video later
Once the video is all exported, it’s time to upload to YouTube!
4. Uploading to YouTube
Now I go and start the upload process in YouTube, and while the video is processing, I go ahead and start going through the checklist of things to do for publishing the video. An INSANELY useful tool for the uploading and publishing process is TUBEBUDDY. TubeBuddy provides an awesome checklist.
As I said before, it’s so key to write before making the video, because now you can just copy/paste and do some minor edits for the description. TubeBuddy also helps you optimize your tags for ranking in search.
Making Thumbnails With Adobe Spark Post
I’ve found that Adobe Spark Post is an incredibly useful tool for making thumbnails (also blog post images/social media posts/YouTube channel artwork and so much more). Yes, I create all of my thumbnails on my phone and it’s so easy. Spark Post makes it efficient to create professional looking thumbnails that’ll make a good first impression and get more people to click on your video.
Why Creative Cloud Is So Useful
The pieces of content that I create with all of the Adobe products that I use are accessible through my Creative Cloud account. This just makes maintaining, organizing, and keeping track of everything that I’m working on a lot easier. Sometimes using several different software programs can feel overwhelming so I highly recommend using the Adobe Creative Cloud.
Scheduling the Publish
I schedule videos to be published every three days. Some days I have more time to shoot videos so I go ahead and get ahead with publishing for a week or two so that I can stay consistent and don’t have to worry about getting another video out if I don’t have much time for a stretch of the week.
Once the video is scheduled to publish…now all there is to do is write that blog post.
5. Make the Blog Post
Once the video is actually published and public on YouTube, I go ahead and make the blog post to accompany the video. I’ll go into a little more depth and add some more images and information to supplement the video in the blog post. I’ll also use Spark Post again to create a feature image and any other images for the post.
Don’t forget to embed your YouTube video in the blog post!
Check out this post on my blog for an example.
That concludes my 5 Step Workflow For Creating Podcast Style YouTube videos. Go try it out and leave and comment to let me know how it works for you or if you have suggestions for improving or expanding on this workflow as well!
Originally published at austinhoward.tech on October 11, 2018.